{"id":29641,"date":"2021-10-29T12:47:25","date_gmt":"2021-10-29T10:47:25","guid":{"rendered":"https:\/\/www.swisswatchfamily.com\/?p=29641"},"modified":"2021-10-29T14:19:05","modified_gmt":"2021-10-29T12:19:05","slug":"longines-inaugurates-its-new-boutique-in-the-heart-of-geneva","status":"publish","type":"post","link":"https:\/\/www.swisswatchfamily.com\/en\/longines-inaugurates-its-new-boutique-in-the-heart-of-geneva\/","title":{"rendered":"Longines inaugurates its new Boutique in the heart of Geneva"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

The Swiss watch brand Longines has officially opened its new Boutique in the heart of Geneva (Switzerland), the international city par excellence <\/em>and the cradle of fine watchmaking. Located on rue du Rh\u00f4ne, one of Switzerland\u2019s best-known shopping streets, the new store uses a subtle blend of tradition and elegance to offer a truly stunning setting for the creations of the winged hourglass brand.<\/p>\n\n\n\n

Longines now has a prestigious showcase in the heart of Geneva. The brand has opened its exceptional space at 40 rue du Rh\u00f4ne, one of the most popular shopping streets in Switzerland. Designed to be a tailor-made setting for the company\u2019s creations and its history, the new boutique is an intimate invitation to be immersed in the world of Longines and to discover its many facets.<\/p>\n\n\n\n

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D\u00e8s l\u2019ext\u00e9rieur, les valeurs phares de la compagnie au sablier ail\u00e9 sont mises en exergue au travers dFrom the outside, the core values of winged hourglass company are highlighted by a sleek, elegant fa\u00e7ade giving pride of place to a selection of carefully selected timepieces. Inside, a refined yet welcoming interior awaits, created with a skilful composition of different materials and colours.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Next, visitors discover iconic references to the brand\u2019s universe, be it the privileged links it has forged through its long-standing passion for equestrian sports, or aviation.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

The Boutique also houses a space dedicated to vintage Longines watches, the \u201cCollector\u2019s Corner\u201d, which is a world first for the brand. There, customers can admire and acquire a choice of feminine and masculine pieces, all dating back more than<\/p>\n\n\n\n

30 years, equipped with manufacture movements and in perfect condition. Each of these watches has been renovated and restored with the greatest care by specialist Longines watchmakers and comes with a certificate of authenticity and a two-year warranty. A real guarantee of quality, and the certainty of wearing a piece of Longines history on your wrist.<\/p>\n\n\n\n

Longines CEO Matthias Breschan is delighted with the opening of this new Boutique and the important new chapter it marks in the brand\u2019s development: \u201cWe are proud to offer our Swiss customers and our international customers passing through Geneva, the opportunity to discover the world of Longines and its vast range of timepieces, in a tailor-made space staffed by qualified advisers. We place great importance on making every effort to ensure that each visit is a unique and special experience.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The Swiss watch brand Longines has officially opened its new Boutique in the heart of Geneva (Switzerland), the international city par excellence and the cradle of fine watchmaking. Located on…<\/p>\n","protected":false},"author":1,"featured_media":29638,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[108,51],"tags":[],"powerkit_post_featured":[],"class_list":["post-29641","post","type-post","status-publish","format-standard","has-post-thumbnail","category-longines-en","category-watchmaking"],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"\nLongines inaugurates its new Boutique in the heart of Geneva - Swiss Watch Family<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.swisswatchfamily.com\/en\/longines-inaugurates-its-new-boutique-in-the-heart-of-geneva\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Longines inaugurates its new Boutique in the heart of Geneva - Swiss Watch Family\" \/>\n<meta property=\"og:description\" content=\"The Swiss watch brand Longines has officially opened its new Boutique in the heart of Geneva (Switzerland), the international city par excellence and the cradle of fine watchmaking. 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