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Zenith

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Zenith exists to inspire individuals to pursue their dreams and make them come true – against all odds. Since its establishment in 1865, Zenith became the first watch manufacture in the modern sense of the term, and its watches have accompanied extraordinary figures that dreamt big and strived to achieve the impossible – from Louis Blériot’s history-making flight across the English Channel to Felix Baumgartner’s record-setting stratospheric free-fall jump. Zenith is also highlighting visionary and trailblazing women – past and present – by celebrating their accomplishments and creating the DREAMHERS platform where women share their experiences and inspire others to fulfill their dreams.

Zenith exclusively uses its own in-house developed and manufactured movements across all of its watches. Since the creation of the El Primero in 1969, the world’s first automatic chronograph calibre, Zenith has gone on to master the complication with even more precision, capable of measurements to the closest 1/10th of a second in the most recent Chronomaster lines, and 1/100th of a second in the DEFY collection. Zenith has been shaping the future of Swiss watchmaking since 1865, accompanying those who dare to challenge themselves and break barriers. The time to reach your star is now.

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The physical-digital hybrid format of Watches and Wonders Geneva allows it to maintain its calendar

  • February 15, 2022
Eagerly awaited by both industry professionals and the general public, Watches and Wonders Geneva is stepping up preparations to keep this major watchmaking event on track. Its hybrid concept has…
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Follow your light to reach your star: Zenith unveils the latest addition to its futuristic Defy collection, the Defy Skyline

  • February 11, 2022
Since the earliest days of the DEFY collection, Zenith has sought to make its mark with sturdy and singularly designed timekeepers that would accompany their wearers throughout whatever life journey…
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Bulgari wins the “Aiguille d’Or” Grand Prix

  • November 5, 2021
The 2021 prize list of the Grand Prix d’Horlogerie de Genève (GPHG) was unveiled on Thursday November 4 during a festive awards ceremony marking the 20th anniversary of the GPHG.…
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